UTB’s Ajarova says expo presents rare opportunity to restart tourism
Uganda Tourism Board (UTB) CEO, Lilly Ajarova has urged all sector players to participate in the Pearl of Africa Tourism Expo (POATE) which she described as a rare opportunity as the country seeks to chat a way through which it can reboot the tourism sector. Uganda Tourism Board (UTB) CEO, Lilly Ajarova Speaking ahead of the expo slated for April 27 and 29, Ajarova, said it was important that all tourism stakeholders and Ugandans at large push in the same direction to establish a sustainable way through which tourism will be rebuild. She noted that whereas there had been a lot of disruptions, it was time to leverage on the slight recovery in the economy to rebuild the sector’s resilience, which has been heavily tested. “I would like to urge all our tourism sector players to get involved in POATE 2021 , as we together seek to recover, rebuild, reconnect and reboot our tourism,” she said. According to the UTB chief, Uganda is now in a better position i...